The Great Basin Scottish Highland Games (GBSHG) brings the love of Scottish Highland Heritage to our community through heavy athletics. Few activities are more Scottish than the highland games, so The Northern Nevada Throwing Company has brought a chapter to our heritage-rich community. These unique...
After almost six decades of air racing in Northern Nevada, the National Championship Air Races (NCAR) will hold its final flag in Reno this week. Every year, talented pilots and aviation enthusiasts come from all over the country to participate and experience head-to-head races. ...
As youth performing arts programs continue to evolve in our ever-changing digital world, these organizations should keep their brand fresh and relevant. Recently, we had the opportunity to work with the Pioneer Center for Performing Arts (PCPA) to update the branding for their youth...
At Design on Edge, we remain committed to partnering with those who share our passion for protecting and preserving our city of Reno and investing in long-term changes that positively impact the lives of all those who inhabit it. In the Spring of 2023,...
Rebranding can be an exciting and transformative experience for any business. And when it comes to Keystone CPAs, the journey toward their new look, feel, and brand was no exception. Keystone CPAs have been in the industry for almost 20 years, offering various clients...
Planning and organizing a special event can be exciting at any time of year. Whether it's a conference, trade show, concert, or charity fundraiser, your goal is to create an unforgettable experience for attendees. But how do you ensure your event stands out and...
Giving back to the community has always been our top priority at Design on Edge. So, when the opportunity arose to promote and create a brand for a low-income housing complex, we were excited to join the City of Reno, a local non-profit, and...
The marketing landscape is constantly evolving and changing. There are several marketing trends that businesses should be aware of to stay ahead of the curve. In this blog, we'll explore some of the top marketing trends we expect to continue this year. Personalization: It's no surprise...
In a world suddenly filled with AI, third-party template creative, and digitally enhanced art, hand-drawn illustrations and custom digital designs are becoming increasingly important to brand development. From logos and branding to website designs and social media graphics, hand-drawn illustrations can add a personal touch...
For years, BlueZone Sports has been renowned in the Reno-Tahoe area for its one core belief: that small, local-based organizations provide more than a product - they provide an experience. This belief drives their team and their customers to experience the beauty of the...
As the date for "Pops on the River: The Music of Motown" approaches, we're reminiscing on 2022's "Pops on the River: Broadway Returns." For many years, the Reno Philharmonic has hosted "Pops on the River," a musical celebration of Reno's creativity and passion for the...
It's not every day the opportunity presents itself to develop a campaign message for an entire hospital system. So, when the moment arises to help an organization dedicated to the health and well-being of a community, we are proud and honored to take on...